As a leading PR agency, HERA Communications knows that success is built on the well-being of its team. This Mental Health Awareness Day, we’re highlighting how mental health and wellness are at the heart of our workplace culture. Why Mental Health is Essential in PR The fast-paced world of public relations demands creativity, collaboration, and resilience. Stress and burnout can hinder performance, which is why prioritising mental health is vital for sustainable success in the PR industry. By creating a supportive environment, we ensure our team is empowered to deliver exceptional results for our clients while maintaining balance in their personal lives. HERA’s Approach to Workplace Wellness At HERA Communications, we’ve taken concrete steps to embed mental health and well-being into our company culture:

1. In-Office Gym:
   • Offering a gym in our office means our team has an accessible space to stay active, release stress, and recharge—key for maintaining energy and focus in PR.
2. Vitality Health Insurance:
   • Comprehensive health coverage gives our team access to mental and physical health resources, ensuring they feel supported both at and outside of work.
3. Inclusive Social Events:
   • All our work and social gatherings are alcohol-free, promoting inclusivity and fostering connections in a mindful environment.
4. Encouraging Self-Care:
   • We encourage our team to exercise, take personal time, and embrace flexible working arrangements, ensuring they can recharge when needed.

Fostering a Healthier PR Industry The PR industry thrives on relationships, storytelling, and innovation—all of which require a healthy, happy workforce. As mental health becomes a greater focus in the professional world, we encourage other PR agencies to adopt similar practices. By supporting our team’s well-being, we not only create a positive workplace culture but also achieve greater creativity and success in our client campaigns. Join the Conversation This Mental Health Awareness Day, let’s work together to prioritize mental health in PR and beyond. By normalising these conversations and implementing proactive changes, we can create a healthier, more sustainable future for our industry. To find out more about how you can build mental health resilience within yourself or your business, visit the Mental Health Foundation.